Above is the cover I had decided on, but I did it early and now, still have 17 days left before the deadline, I am looking it and growing less and less keen on it. I’m not sure whether it is just because I have looked at it over and over again, but non-the-less, I have finished my essay and on track with everything else so would like to try and re-approach the same brief (but perhaps a different film..)
I feel like now I have something I can 100% hand-in (and am around 60-75% happy with) I should do something much more experimental.
I shall start by doing something I didn’t do first time around, look at other people’s competition entries. Below are 4 that I found interesting, and I shall discuss them…
1: Natalie Griffiths 2. Clare Colfield 3. Ryan Humphrey 4. Ben Allen
1. I love the simplicity of this one. There is the issue of the ‘LWLies’ logo/template being resized but aside from that-
Not seeing all of Ryan Gosling’s face really speaks to the character he plays, The Driver. Through watching the film, I felt that you never actually see a lot of who he is. So good call with that.
Also the type is relevant in two ways 1) it is in the style that the film (1980’s) is in and 2) it also kind of looks like tyre tracks.
2. Visually, I would say, this is the best of the 4 but it is very 2-dimensional in terms of message. Looking through some of Colfield’s blog, I saw that she had only seen the trailer and this is very evident. There is no clues to the character of The Driver and it seems that she has taken the title literally, on face value and to fair, hasn’t even done that well! There is no reference to the 80’s styling that the film is done in.
The only positives I can think of saying is that there is a slight anonymity, in that there is a shadowing to the right of his face but I can’t help but feel this is accidental.
All this is a shame because it does look amazing!
3. Not really a massive fan of this one. There seems to be very little relevance to the film both in design and in message. I’ve look at some more of Humphrey’s blog-work and it seems as though he has a style and doesn’t really give thought to varying or adapting it to what he is doing. Also the title seems unconsidered and just plonked anywhere that it will fit.
4. This one isn’t actually an entry for the competition I am doing, but still relevant as it is a Drive fan-art. The styling is very much that of the film (neon and 80s themed). I’m not entirely sure of the skull, and its meaning- I think it may be as simple as the fact that he kills people it the film. It is really aesthetically pleasing and deserves to have won the competition! The only thing is (and this is nothing to do with the design) trying to adapt something similar to this into a LWLies cover, because I remember them all being really rather simplistic.
Which Reminds Me, my research tells that the LWLies covers set the scene of the film through the styling, not the emotion of the character.
Summary of What I Want To Do
- Relevant to the film’s style. (1980’s- neon blue and pink)
- Ensure I touch the films deeper meanings. (Ominous Character/ Dark Hero/ Killer?)
- Create something that is aesthetically stimulating.
hey! Just seen you put up my example of the little white lies project for D&AD!
the one with the tyre marks on the face 🙂
Good luck with your project !
it’s a really exciting project, & i love the film drive.